Winter Sports Equipment Market to Lead by 2022-2031

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Transparency Market Research provides key insights into the global winter sports equipment market. In terms of revenue, the global winter sports equipment market is expected to grow at a CAGR of around 2% during the forecast period, driven by numerous factors, about which TMR offers in-depth insights and forecasts. in the Global Winter Sports Equipment Market Report.

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In the report, TMR predicts that the global winter sports equipment market will be largely influenced by factors such as the rapid growth of ski/snowboard resorts across the globe. Innovation in the technology and design of winter sports equipment such as connected skis and snowboards is expected to drive the demand for ski and snowboard equipment, subsequently driving the sports equipment market by winter.

Globally, participation in winter sports has been strongly influenced by the rapid rise of alpine touring (AT), ski touring and split boarding. Future growth in ski touring is also expected to support the global winter sports equipment market.

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In addition, players in the winter sports equipment market are committed to developing and offering innovative winter equipment, especially for beginners and new sports enthusiasts. This trend will allow the market to expand its customer base and encourage young people to participate in winter sports events.

According to the Winter Sports Equipment Market report, the equipment type segment includes skis, ski poles, snowboards, bindings, boots, ice hockey sticks, accessories and others . The skis segment is expected to dominate both in terms of value and volume in the global winter sports equipment market and grow at a rapid pace during the forecast period. The growth of the skis segment can be attributed to their long-standing popularity, especially the growing trend of downhill skiing, which is expected to significantly boost the skis market. Also, in the near future, skiing as a sport is expected to flourish at a dizzying pace. The ski sports segment is mainly driven by the growth of winter sports tourism and the growing number of ski areas and resorts around the world.

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In terms of distribution channel, the offline segment holds a major share of the global winter sports equipment market, followed by the online segment. The offline segment dominated the winter sports equipment market in 2018, driven by consumer preference to physically feel the quality of the product. According to the Winter Sports Equipment Market Report, the online distribution channels of winter sports equipment include both e-commerce websites and company-owned websites, while offline distribution channels include supermarkets/hypermarkets, specialty stores and others (various smaller retail formats). In the near future, the e-commerce platform is expected to become the preferred channel for the winter sports equipment market.

Global Winter Sports Equipment Market: Major Regions

Currently, Europe dominates the global winter sports equipment market, followed by North America. The European winter sports equipment market is mainly driven by the growth of winter tourism in Austria, Switzerland and various Nordic countries. The demand for winter sports equipment has remained very high as these countries are home to top winter sports destinations, which is driving the European winter sports equipment market.

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The demand for winter sports equipment in developing regions such as Asia-Pacific is expected to increase significantly over the forecast period. The Asia-Pacific winter sports equipment market is driven by the exponential growth of winter sports in China. China is expected to be the world’s fastest growing winter sports equipment market.

Global Winter Sports Equipment Market: Key Players

The major players operating in the global winter sports equipment market are Rossignol Group, Amer Sports Corporation, Fischer Sports Corporation, ELAN Doo, Icelantics LLC., Clarus Corp., Völkl Sports GmbH, BAUER Hockey, LLC, Head UK Ltd. . and Sport Maska. Inc. Companies operating in the winter sports equipment market are largely focusing on introducing innovative products in order to increase their market share.

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